Product: People might not find the product interesting or suitable, therefore sales may decrease.
Location: There might be strong competitors around the area, thus decreasing sales. Also, if we are creating a technology company, we do not want to build in a cosmetics district.
Business Management: If we are always fighting, there will not be cooperation between co-workers, and things may go wrong.
Economic: The market and economy may be low, as people want to save money, and sales will drop.
Technology: Our technology may not be up to date, or not cutting-edge, and more people will be attracted to the other better technology.
Social: People might not be interested in a specific type of game, therefore sales will decrease partially.